Looking at Bundlr’s community, we noticed there are two distinct types of bundles. We call them sprints or marathons, and they’re very distinct ways to curate a topic. Neither is better than the other, it depends on what you’re trying to achieve. Here’s some information to help you choose wisely.
These usually take a couple of hours to make, and can quickly have dozens or even hundreds of clips. They are used when you’re working on something time-sensitive. Common examples:
This kind of curation tends to get attention more quickly, since it’s about something interesting at the moment. You can watch the number of views increasing in real-time. But it won’t be of much use following it because there won’t be many updates. And so the attention eventually dies.
Marathons start small, without buzz, like when you’re creating a new blog. Unlike sprints, they keep getting updates. Common examples:
This kind of curation slowly attracts followers. The audience steadily increases. Look at the The Meaning of Life bundle, updated frequently by Renato, for over a year now. It’s one of our most followed bundles, without being promoted. This is the best strategy if you’re trying to build a following and become an influencer in a particular topic.
